Slide bài giảng của thầy Nam sử dụng sách giáo khoa nước ngoài

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Marketing Management, Global Edition, 16th edition

Published by Pearson (November 17, 2021) © 2022

• Philip Kotler Northwestern University
• Kevin Lane Keller Dartmouth College
• Alexander Chernev Northwestern University

https://www.pearson.com/en-gb/subject-catalog/p/marketing-management-global-edition/P200000004662?view=educator&tab=instructor-resources